in addition to its residents, locals and visitors flock to barra in search for some shopping or nightlife therapy, surfing or tanning at one of the paradisiacal beaches, or for a change in ambiance not far from the city center - moreover, many new companies have their establishments, or offices, in this part of town making it a hotspot for working cariocas.

many housing options can be found to fulfill the needs of guests, including affordable hostels as well as luxurious hotels - though zona sul accommodation is at times preferred by newcomers, there is a great selection of housing in this district.