From a free school in the facilities of the Museum of Art of são Paolo, to being recognized by the Ministry and establishing a second and third nuclei, the Escola Superior de Propaganda e Marketing (ESPM) has come a long way.

In 1951, when the school begun in a room of the museum, it started practicing a habit that has accompanied its success ever since, which is 'learning while making'. In 1974 the nucleus in Rio de Janeiro was founded and in 1985, the one in Porto Alegre followed.

But these aren't the only changes and adaptations it has had, as the educational offer hasn't stopped growing since its beginning, with International Relations, Design and Journalism being the latest additions in the 2000's.

Nowadays, it is held as one of the authorities in the industry and its students have the opportunity to learn not only from the best professors in Brazil, but also profit from the exchange programs with European and American universities.