the fair began in 1992 to highlight the potential the area had in the world of intimate, swim and sport fashion, and it has grown steadily ever since, becoming one of the largest exhibitions of lingerie in all of latin america - as the internet becomes more and more important in both the financial and fashion sectors, fashion journalists and bloggers also make it to fevest to check out the latest trends in lingerie and swimwear fashion.

in winter, people make it out to mountainous nova friburgo to celebrate the world's favorite pairing, wine and cheese, in the festival de queijos e vinhos - traditional of the region, locals and visitors buy tickets for a table that holds four, six or eight people to have a seat at the limited event held at the nova friburgo country club.

cheese, meats, breads, toasts, fruits, soups, patés, mousses and, of course various types of wine are served to guests - red and white, dry and mild, sparkling or not, any palette will be pleased with the selected wines served by bottle to the table.