described as 'cocktail parties without the ashtrays', these gathering all took place on the sand, but rigorously standing up.

yet, while ipanema became famous in the past as a place of intellectual revolution, transgression, and irreverence, today the beach is a symbol for health, beauty, and athletic form.

marijuana is illegal in brazil - but, ipanema beach, and particularly posto 9, have been often associated with people smoking on the sand, to quickly make everything disappear with the approaching of the beach patrols.