Recently however the target audience as well as the distribution has changed and the magazine has tried to widen its appeal - With a new design and aim to make it less formal, the magazine now focuses on more general topics on management with more articles on human resources, competitive intelligence, marketing, finance and technology.

ISTOÉ dinheiro, translated as 'This is Money', is a weekly magazine published by São Paulo-based Editora Três covering the areas of economics, business and technology.

having Been one of the first magazines in Brazil to examine these topics, it is often considered to be one of the four mainstays of Brazilian magazines and is held in high regard.