Furthermore, the Festival de Noéis, is an exposition of a variety of sculptures representing santa claus, and set along Avenida das Américas in the district of barra da tijuca, from the shopping mall downtown to the Cidade das Artes (city of arts, a building home to many cultural and musical events throughout the year.

What begun as one swimmer's determination to achieve his goal of swimming along the entire stretch of beaches immortalized in the famous tim maia's song 'do leme ao pontal',  has now taken the shape and power of another Brazilian landmark the king and queen of the sea (rei e rainha do mar).

With three editions - in march, in june and in december, it gathers more than 10000 professional and amateur athletes to complete in what is one of the biggest sportive events in the continent, bringing people from all over the world to compete and cheer.