barra da tijuca, or 'barra'as it is commonly shorted to, is located in the west zone of rio de janeiro. accessible via a 40 minute car ride  from ipanema, this neighborhood is the most popular shopping destination for many visitors.

dozens of shopping malls, each different from the others, line up along avenida das américas, the main avenue in barra - enormous shopping malls and a very modern atmosphere, make barra a unique area in the city.