beaches in rio are free to access, and the long beaches are divided into sections by lifeguard towers, called 'postos' - different beach sections are often attended by specific crowds whom follow local fashion trends, that may be unnoticeable to a foreign visitor, but become apparent to the careful observer.

upon arriving at one of the postos, a quick glance around might give an indication as to who the locals versus the tourists are - types of clothing, swim wear fashion and beach essentials are all geared towards carioca style - particular zones of the beach feature customary flags, and details, catered towards the individuals who normally spend time there.

one of the first necessary beach items is a 'canga', or a cloth sarong, which is used instead of the everyday beach towel - the classic cotton, or heavy beach towel, is not used very often in rio as it is believed that the heavy texture traps bacteria from the sand.