to try and convey the collective cultural identity of any group of people is a difficult undertaking, and the task is even trickier when it comes to a population as rich, diverse, and complex as the carioca people.

here, we attempt to identify and illuminate just a few magic jewels in the diverse carioca culture, such as the characteristics, customs, quirks, and tastes that make rio such an endlessly fascinating and enchanting city to visit and live in - in providing this information, we aim to increase understanding of the intricacies of the culture of rio de janeiro, and how it came to be 'the marvelous city.'