at a glance

If, on one side, Flamengo can be seen as a sporting institution like so many others in Brazil, on the other hand, it stands out because of the great state-wide and national support it receives, in statistically analyzed data - The question is simple: what created Flamengo's popularity and what is its relation to the team's identity?

Presented by the Prefeitura do Rio de Janeiro, the study O Rio de Janeiro e a sua orla: história, cultura, e idendidade carioca (Rio de Janeiro and its borders: history, culture and the carioca identity), by Verena Andreatta, Maria Pace Chiavari e Helena Rego examines how In carioca society, characterized by its 'hedonistic culture which stimulates in its inhabitants a narcissistic nature', the beach assumes the condition of 'urban myth'.

From another perspective, the emergence of a real estate market which looked to build on a city located on the 'border of the sea', incited the development of a city compressed between beaches, mountains and lakes.