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Pictures of Rio de Janeiro's social customs Picture of I LOVE RIO logo Pictures of Rio de Janeiro's social customs Pictures of Rio de Janeiro's social customs Pictures of Rio de Janeiro's social customs Pictures of Rio de Janeiro's social customs  
at a glance

an important thing to remember is, that there is always two sides to one coin - as such, the much loved easy-going and relaxed vibe of the city can take time to get used to when encountered in retail or customer service situations, and the spontaneous and live-in-the-moment approach of cariocas is much admired by many visitors, until plans fall through or one is kept waiting, unless one adpats to the local norm and is able to let go of their own cultural values and expectations.

cariocas are aware that their home is unlike any other place in the world and for them this is the cause for great pride and celebration - visitors are encouraged to shed preconcieved ideas about the local cuture and arrive with an open mind in order to get the most out of their stay and allow the city to move, mystify and transform those who are ready to be embraced and captivated.     arrow-back     arrow-forward

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