beyond being one of the central stages of the cultural movement which allowed the creation of the mpb, rio was also where some of the first music festivals were held - inevitably it also became the central hub for the creation and celebration of this kind of music - today it is still among the most coveted places in which to hold these events.

the faro festival mpb is one of the most recent and successful, especially due to its great popularity among the younger audience - it started in 2011 with the objective of promoting new talents and celebrate the tradition behind them. 

faro is also a digital-era event, enveloping the concerts with radio, televised and online initiatives to further promote itself and the artists taking part of the festivities - this approach made it very popular and shows that the mpb is not only very alive but also reaches every layer of the brazilian society.