during the 1960's, pastels' fame spread to the south of the country, and in 1962, the first pastry shops that carried them were established in the cities of maringá, and santa catarina.

most of the pastry shop owners in rio de janeiro and são paulo, come from asian backgrounds - the pastry's low-cost and variety of flavors make it popular go-to snack, and it is a common sight at street fairs and markets.

different restaurants will typically serve the classic meat, cheese, or shrimp pastels, in addition to a few other pastels with fillings based based on the specific menu of the restaurant.